WHAT WE DO
Protect your reputation. Respond with authority.
When pressure hits, clarity and control are everything. We develop proactive crisis strategies and real-time response plans that safeguard your brand, stabilize stakeholder confidence, and ensure your message is delivered quickly, accurately, and with impact.
- Crisis response planning and preparedness
- Real-time media and stakeholder communications
- Reputation protection and message control
- Post-crisis analysis and recovery strategy

WHAT CLIENTS SAY
Don’t just take our word for it.
Results speak louder than promises. We’ve had the privilege of partnering with visionaries, disruptors, and industry leaders who were ready to step into their power. Here is what happens when you commit to the process.
Black Ink PR has exceeded every expectation we had coming in. What sets them apart is how proactive they are — they don’t wait to be told what to do; they bring ideas, energy, and real expertise to the table. Our brand has never looked or felt stronger, and that’s a direct result of their work. If you’re looking for a marketing team that’s genuinely invested in your success, these are your people.
We met with several marketing firms and went with Black Ink Public Relations & Marketing because Margot had a better understanding of our business and what our goals are. They were pricier than the others, but in my experience you get what you pay for. Since we brought them aboard they have helped us define our product and clarify our communication strategies to inform and educate our customers. Through their marketing campaigns we have seen an increase in interest by over 300%
“For years I’d heard tales of the entertaining, efficient and effective Black Ink PR. They exceeded my expectations in all three areas during a recent Black Ink PR-organized media tour. The interest and coverage of my destination was immediate and impressive via radio, in print and online. Their introduction to top-tier travel writers, broadcasters and publication editors was invaluable. These contacts continue to bear fruit as we further nurture our relationship with them. Thank you so much Black Ink PR!”
Working with Black Ink PR has been a genuine game-changer for Colori Salon. They overhauled our website, sharpened our copywriting, and took our social media to a level we couldn’t have managed on our own. The difference in how our brand shows up — online and in person — has been remarkable. I wholeheartedly recommend them to any business owner looking for a team that actually delivers.
“Margot Black and Jeanne Sullivan are the dynamic duo of travel public relations. Between the two they cover major markets from San Francisco to Los Angeles to New York. Their tireless efforts, dedication and commitment to move the needle generate results, fitting the project’s strategy and extending the reach beyond the intended goals. They understand the press, and how it has changed in recent years. They helped position San Luis Obispo County to showcase the region’s major assets, and take advantage of publicity opportunities.”
“Black Ink Communications produced our most successful media tour ever thanks to her established and mutually respected relationship with the members of the media. Margot selected the perfect venues for our meetings and knew exactly how to create an exciting and productive ambiance to ensure interest in our story. Thank you Black Ink!!”
“Engaging Margot’s services has been a real eye-opener for us. Her enthusiasm for our product and wide-ranging industry and journalistic contacts have resulted in a quantity and quality of media exposure that would simply not have been possible to achieve on our own. We look forward to a long and successful working relationship. Thanks Margot!”
“In all the years that I have retained PR representation, Margot Black has without a doubt been the most successful for my company. Her enthusiasm, attention to detail, and overall determination to succeed is a winning formula which has led to remarkable results. My only regret is that I did not meet Margot years ago.”
“Margot Black has helped Princess Cruises write and rewrite copy for over 150 ports in our shore excursions department during the past 3 years. Margot has been a delight to work with and is enthusiastic and passionate about the work she delivers. Additionally, we know we can count on Margot to meet deadlines, provide compelling content and adhere to our brand standards. Job well done! Thank you.”
“Working with Black Ink Communications has been a pleasure and inspiration. Margot’s creativity, energy, attention to detail, and organization are like art in motion. She understands the delicacies of working with major media and has produced results we could only dream of finessing on our own. And she has a natural understanding of the importance of relationships, much to the benefit of her clients. Thank you, Black Ink!”
“It’s hard to say just one thing about Margot. The first thing that comes to mind is that she’s an awful lot of fun to work with, but probably more importantly, she gets the job done! Her knowledge and depth of relationships within the industry made her a key player on our team. She handles every project with professionalism, enthusiasm and creativity which results in an incredible record of success!”
“Before consulting with Black Ink Communications, my web design business was barely breathing. After my first meeting with Margot Black, her ideas brought in more business than I could handle!”
“Dear Margot; Results are what we are looking for at the Spokane Regional Convention & Visitors Bureau. Your contacts and relationships over the years have helped our company achieve those results. We appreciate your tenacious work ethic, your ability to ferret out a good story and the opportunities you provide to our organization. With your help last year, the Spokane Regional CVB had more than 27 million impressions and now writers are calling us. Anytime we plan to be in Los Angeles, you are the first person we think to call. Thank you for all you have done to raise awareness for Spokane. Best Regards,”
“As a female CEO, I was always more comfortable in the backroom, but Margot helped me blossom and hone my pitches, so much so that I’ve secured TV appearances on Bloomberg TV and CNBC! Her straightforward, easy to understand approach to PR and marketing always considers the end recipient, therefore making one’s pitch more salient and powerful. For those wanting to leapfrog life, Margot’s wisdom will take you there.”
“Black Ink PR’s insights have given me the confidence to navigate and create opportunities, while also being prepared to seize those unexpected moments that can shape success.”
“I’m happy to endorse Margot Black as an outstanding PR professional and very clever wordsmith! Margot understands business and quickly creates the best angles and media contacts for gaining visibility. She translates marketing your business into providing valuable services and generating revenue. Margot knows her craft!”
“Margot and her team at Black Ink are complete professionals that work like a finely tuned Maserati engine. Margot’s creative energy infuses everything she touches. If you want to get noticed, I recommend Black Ink PR. “
“Margot Black created a LinkedIn email sequence for me that brought in over $250,000. She knows how to promote to persuade. I’ve worked with Margot for years and highly recommend her and her team at Black Ink PR.”
“Black Ink PR rocks! Seriously, I’ve never met a more on it and agile team. They are all smart, caring, and connected. Work with them, you’ll be glad you did! “
“Margot Black is hands down one of the travel industry’s most inventive editorial idea generators. When combined with her innate ability to pitch, and her unwavering persistence, she is a formidable force in travel publicity. Her experience and success in broadcast placement have landed clients on FOX Money for Breakfast, NBC News, PBS The Charlie Rose Show, Travel Channel and led to increases in direct inquiries for travel information.”

















































