Travel and Tourism Public Relations & Marketing, Hospitality Public Relations & Marketing, Lifestyle Public Relations & Marketing, Writing, Branding, Social Media, Content Development.
Black Ink Public Relations will bring you to “The Winner’s Circle”! Clear. Creative. Compelling.
They say it’s not how you win or lose, it’s how you play the game but any five-year-old will tell you it’s way more fun to win – and we think so too.
Black Ink Public Relations is an innovative and results driven boutique public relations agency committed to bringing clarity, consistency and creativity to your public relations and marketing initiatives.
We are a US-based public relations agency working with national and international clients, reaching a global audience. We are a highly specialized, award winning company with extraordinary expertise in travel marketing and lifestyle public relations. We excel at creating and delivering the right message to the right audience.
Black Ink Public Relations will get you the attention you deserve. We will take your story and turn it into a winning strategy that produces strong results, elevating your business from established to extraordinary.
Technology has changed many things but the core values that create success have stayed the same. Good marketing and public relations is a combination of having the right focus, strong creativity, expert execution, high energy, and a clear vision. All those values are at the heart of Black Ink Public Relations. We go the extra mile to celebrate you and to make sure you are heard because we want to help you win big.
So welcome to “The Winner’s Circle” – we’re just getting started!
Black Ink Public Relations will get you the attention you deserve. We will take your story and turn it into a winning strategy that produces strong results,elevating your business from established to extraordinary.
"For years I’d heard tales of the entertaining, efficient and effective Black Ink PR. They exceeded my expectations in all three areas during a recent Black Ink PR-organized media tour. The interest and coverage of my destination was immediate and impressive via radio, in print and online. Their introduction to top-tier travel writers, broadcasters and publication editors was invaluable. These contacts continue to bear fruit as we further nurture our relationship with them. Thank you so much Black Ink PR!"
Barbara Marrett | Communications Manager
We met with several marketing firms and went with Black Ink Public Relations & Marketing because Margot had a better understanding of our business and what our goals are. They were pricier than the others, but in my experience you get what you pay for. Since we brought them aboard they have helped us define our product and clarify our communication strategies to inform and educate our customers. Through their marketing campaigns we have seen an increase in interest by over 300% and in terms of actual sales we have seen an increase in sales from March 1st, 2015 was 272 this year compared March 1st, 2016 was 1498, by April 1st, 2015 we were at 938 this year we are at 2886.
Paul Magallanes • Executive Director • Monarch Camps
"Working with Margot is such a pleasure. She is detailed, organized and focused on the end result. She is passionate about her clients and has the relationships to maximize exposure. She's the best!"
Erik Dahlerbruch • Pacific Edge Hotel on Laguna Beach
"Black Ink Communications produced our most successful media tour ever thanks to her established and mutually respected relationship with the members of the media. Margot selected the perfect venues for our meetings and knew exactly how to create an exciting and productive ambiance to ensure interest in our story. Thank you Black Ink!!"
"Dear Margot;
Results are what we are looking for at the Spokane Regional Convention & Visitors Bureau. Your contacts and relationships over the years have helped our company achieve those results.
We appreciate your tenacious work ethic, your ability to ferret out a good story and the opportunities you provide to our organization. With your help last year, the Spokane Regional CVB had more than 27 million impressions and now writers are calling us.
Anytime we plan to be in Los Angeles, you are the first person we think to call. Thank you for all you have done to raise awareness for Spokane.
Best Regards,"
Pam Scott • Spokane Regional CVB
“Margot provided support for Denver in the months leading up to the Democratic National Convention. Her expertise in strategic media pitching and her deep contacts in both daytime news and late night comedy led to an amazing series of placements for the city and the Mayor. She's detailed, thorough, and tenacious - all of the best qualities in a top-notch publicist. I'd hire her again in a second.”
Angela Berardino | Sr. Communications Manager • Denver Metro Convention & Visitors Bureau
"Before consulting with Black Ink Communications, my web design business was barely breathing. After my first meeting with Margot Black, her ideas brought in more business than I could handle!"
Eddie deAngelini • Punk Funk and Junk Web Design
"It's hard to say just one thing about Margot. The first thing that comes to mind is that she's an awful lot of fun to work with, but probably more importantly, she gets the job done! Her knowledge and depth of relationships within the industry made her a key player on our team. She handles every project with professionalism, enthusiasm and creativity which results in an incredible record of success!"
Jennifer Sweeny | Public Relations Manager • California Travel and Tourism Commission
"Working with Black Ink Communications has been a pleasure and inspiration. Margot's creativity, energy, attention to detail, and organization are like art in motion. She understands the delicacies of working with major media and has produced results we could only dream of finessing on our own. And she has a natural understanding of the importance of relationships, much to the benefit of her clients. Thank you, Black Ink!"
Robin Jacobson • San Juan Islands Visitors Bureau
"Margot Black has helped Princess Cruises write and rewrite copy for over 150 ports in our shore excursions department during the past 3 years. Margot has been a delight to work with and is enthusiastic and passionate about the work she delivers. Additionally, we know we can count on Margot to meet deadlines, provide compelling content and adhere to our brand standards. Job well done! Thank you."
Joe Franco| Creative Manager, Brand Management • Princess Cruises
"In all the years that I have retained PR representation, Margot Black has without a doubt been the most successful for my company. Her enthusiasm, attention to detail, and overall determination to succeed is a winning formula which has led to remarkable results. My only regret is that I did not meet Margot years ago."
Julian Harrison • Premier Tours
"Engaging Margot's services has been a real eye-opener for us. Her enthusiasm for our product and wide-ranging industry and journalistic contacts have resulted in a quantity and quality of media exposure that would simply not have been possible to achieve on our own. We look forward to a long and successful working relationship. Thanks Margot!"
Llewelyn Thomas • Walk Japan Ltd
“Margot Black is hands down one of the travel industry’s most inventive editorial idea generators. When combined with her innate ability to pitch, and her unwavering persistence, she is a formidable force in travel publicity. Her experience and success in broadcast placement have landed clients on FOX Money for Breakfast, NBC News, PBS The Charlie Rose Show, Travel Channel and led to increases in direct inquiries for travel information.”
Karyl Leigh Barnes | Vice President • Development Counselors International, NYC
"Margot Black and Jeanne Sullivan are the dynamic duo of travel public relations. Between the two they cover major markets from San Francisco to Los Angeles to New York. Their tireless efforts, dedication and commitment to move the needle generate results, fitting the project's strategy and extending the reach beyond the intended goals. They understand the press, and how it has changed in recent years. They helped position San Luis Obispo County to showcase the region's major assets, and take advantage of publicity opportunities."
Stacie Jacob l Executive Director • San Luis Obispo County Visitors & Conference Bureau • San Luis Obispo County Visitors & Conference Bureau
Public Relations & Travel, Tourism, Hospitality, Lifestyle Marketing
Our passion is making your PR dreams come true and we market to make it memorable.
Our passion is making your PR dreams come true. We work efficiently, joyously and with pride, to showcase who you are in order to take your business to the next level. We are here to take you from excellent to extraordinary and because of that we dig deep, and deliver.
We are recognized, award- winning experts in travel & tourism development, hospitality & lifestyle public relations and marketing.
We strive to position our clients front and center in the media both nationally and internationally. Our excellent media relationships and proactive, efficient approach to public relations secures global coverage.
We are fierce, friendly and fabulous but we are much more than just buzzwords; from brand strategy, and media relations, social media campaigns, Hollywood and celebrity outreach, production house tours and, product placement, to pitching, writing, event/press trip coordination, Black Ink Public Relations keeps the focus on results.
In the past we have been working with a lot of global firms, national and locally based companies, as well as internet based companies. Our passion and devotion has helped us build an amazing portfolio for you to see and decide about giving us a chance.
7 STEPS TO EFFECTIVE MARKETING Marketing your business goes beyond presenting a product or service to the public for...
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Drop us a line for more information on what we can do for you. Have questions about our services? Or simply want to give us kudos on one of the jobs we did for you? Fill out the form and we will get back to you as soon as possible!
As the driving force behind award-winning boutique agency Black Ink PR, Margot Black is without doubt the woman you wish you’d hired years ago. Nobody knows how to get an audience’s attention like Margot does.
Margot Black is a PR genie who makes PR dreams come true, and she does it with joy, dedication, strategy, efficiency and creativity.
With more than 20 years experience in travel, tourism, lifestyle, entertainment, events, hospitality and fashion PR, her savvy hands-on multi-platform approach to each campaign, ensures extraordinary results every time.
She has embraced the social media and digital revolution, finding it to be another natural platform for her storytelling, passion and creativity. She enjoys working with entrepreneurs and creatives in the tech world.
Alongside traditional print and radio campaigns, press trips and event planning, Margot also brings to the table her invaluable experience as a television writer/producer and media executive. She instinctively knows what kind of content TV, radio and internet outlets are looking for when they’re packaging a segment, She can work to secure product placement, locations for shoots and liaise with you on production schedules and budgets issues.
With today’s multi-media approach to publicity, this kind of insider knowledge is key to getting your product seen by the people that count.
In the last ten years, Margot’s work includes following tourism campaigns: Visit San Luis Obispo County and Sunset SAVOR the Central Coast Food and Wine Festival, Red Lion Hotel Anaheim, Walk Japan, Premier Tours, Hotel Maya/ MySpace Wedding (in association with TheKnot.com), Chile Tourism, Denver Tourism (during the 2008 Democratic National Convention), Washington State Tourism, The Pacific Edge Hotel, The State of California, North West Washington, Kirkland, Washington, St. Petersburg, Clearwater, Florida, Arizona, and Monte Carlo Beach Hotel in the Principality of Monaco. In addition, she has worked on fashion and accessory campaigns for Oscar Nominees Gift Bags (clients contributed over $1.75million, securing coverage from the red carpet during the Oscars broadcast), Leon’s Fine Jewelry of Beverly Hills, Parade Design, Lotta Stensson Designs, Bed Hog, Blankyclips, Nikki’s Magic Wand, Love Leeves Pillows and FredaLA.com.
In her spare time, Margot is a trophy wife to her husband Rob, and perfect mother to their son Jett.
Jeanne Sullivan’s passion is looking for the hidden or untold story, helping clients get heard in an increasingly noisy marketplace – through the good times and the “Oh my God how am I gonna survive this” times. Drawing on more than 20 years of experience in strategic communications and media relations, she counsels clients in public relations, marketing, crisis communications, coaching, teambuilding, and communications services. She also implements programs, from coordinating major promotions & media missions and, producing broadcast segments to, escorting media tours and building press kits that make stories sing.
Sullivan specializes in travel and hospitality, with current clients such as the California Travel & Tourism Commission, San Jose Convention& Visitors Bureau and California’s Wine Institute. She also ran the highly regarded public relations team of the Greater Miami Convention & Visitors Bureau for 13 years, which helped rebrand Miami into a hip luxury brand. Over the years she’s become a trusted source for media from the U.S., Canada, Asia, Europe and South America. She’s worked with major media outlets such as Good Morning America, CBS Early Show, Canada A.M., E! Entertainment, HBO, Today Show and their counterparts overseas.
She serves on the U.S. Travel Communications Council and is an active member of the Society of American Travel Writers and Bay Area Travel Writers. She was also a contributor to the first-ever “how to” book on travel PR, Travel and Tourism Public Relations: An Introductory Guide for Hospitality Managers (Published by Butterworth-Heinemann).
Sullivan has a B.S. in Public Relations from the University of Florida, and currently resides in the San Francisco Bay area.
British writer, journalist and media consultant, Lisa Marks, has been living in Los Angeles for four years now, and still can’t get over seeing blue skies (almost) every day.
Starting out an eager cub reporter on an evening paper near London, she moved into women’s magazines, and soon became the showbiz editor of a popular weekly title, before moving to the Mirror Newspaper Group, as a commissioning editor. She wrote for Media Guardian, before making her move California.
As well as editing and writing, Lisa worked as a media consultant for a small publishing company in West London, over-seeing the re-launch of their specialist entertainment titles, and editing one-off publications for business clients, including MTV. She now uses her new media skills, extensive travel knowledge and marketing acumen to help build awareness of her client’s brands, and generate media coverage.
Still in demand as a journalist, she is also the LA correspondent for The Scotsman, and the Sydney Herald Sun, and Sunday Telegraph, in Australia. She still writes for the Guardian about entertainment, film and culture, as well as many other publications including Marie Claire.
She now hosts her own monthly podcast, where she interviews California-based artists about their life, work and passions.
Jon’s background encompasses 20 years experience as a PR and corporate communications professional, journalist and securities industry executive. He has also traveled more than 70 countries. He directed PR for a variety of companies, serving for five years with two of the world’s most respected public relations firms, the Financial Relations Board and Sitrick and Company.
Prior, Jon was a stockbroker with E.F. Hutton, an award-winning journalist at a Gannett newspaper, on-air reporter/anchor for a CBS Television News affiliate, and reporter for The San Diego Business Journal. Earlier, he served as a Captain and Communications Officer in the United States Marine Corps and received his Master’s Degree in Management from Webster University, St. Louis.
