PR Visionary – Media Maven – Trophy Wife
As the driving force behind award-winning boutique agency Black Ink PR, Margot Black is without doubt the woman you wish you’d hired years ago. Nobody knows how to get an audience’s attention like Margot does.
Margot Black is a PR genie who makes PR dreams come true, and she does it with joy, dedication, strategy, efficiency and creativity.
With more than 20 years experience in travel, tourism, lifestyle, entertainment, events, hospitality and fashion PR, her savvy hands-on multi-platform approach to each campaign, ensures extraordinary results every time.
She has embraced the social media and digital revolution, finding it to be another natural platform for her storytelling, passion and creativity. She enjoys working with entrepreneurs and creatives in the tech world.
Alongside traditional print and radio campaigns, press trips and event planning, Margot also brings to the table her invaluable experience as a television writer/producer and media executive. She instinctively knows what kind of content TV, radio and internet outlets are looking for when they’re packaging a segment, She can work to secure product placement, locations for shoots and liaise with you on production schedules and budgets issues.
With today’s multi-media approach to publicity, this kind of insider knowledge is key to getting your product seen by the people that count.
In the last ten years, Margot’s work includes following tourism campaigns: Visit San Luis Obispo County and Sunset SAVOR the Central Coast Food and Wine Festival, Red Lion Hotel Anaheim, Walk Japan, Premier Tours, Hotel Maya/ MySpace Wedding (in association with TheKnot.com), Chile Tourism, Denver Tourism (during the 2008 Democratic National Convention), Washington State Tourism, The Pacific Edge Hotel, The State of California, North West Washington, Kirkland, Washington, St. Petersburg, Clearwater, Florida, Arizona, and Monte Carlo Beach Hotel in the Principality of Monaco. In addition, she has worked on fashion and accessory campaigns for Oscar Nominees Gift Bags (clients contributed over $1.75million, securing coverage from the red carpet during the Oscars broadcast), Leon’s Fine Jewelry of Beverly Hills, Parade Design, Lotta Stensson Designs, Bed Hog, Blankyclips, Nikki’s Magic Wand, Love Leeves Pillows and FredaLA.com.
In her spare time, Margot is a trophy wife to her husband Rob, and perfect mother to their son Jett.