September 2017

Master Marketer Research Tips to Increase Your Survey\’s Response Rate

Survey Says – Market research surveys are an invaluable tool to grow your business. Have you used one recently? When used effectively, market surveys can help you understand your current customers and find new ones, or new ways to serve existing ones. Done well, they are golden. Unfortunately, the effectiveness of a survey is largely dependent …

Master Marketer Research Tips to Increase Your Survey\’s Response Rate Read More »

The Value of Effective Marketing Begins with the Customer

Business has not always embraced the concept of marketing. Until the 1950s, marketing as a way to reach customers didn\’t exist. Unfortunately, many businesses are still stuck in the past where marketing is concerned. So how do you ensure your business isn\’t stuck in yesteryear, but instead is utilizing marketing\’s role in today\’s global marketplace? …

The Value of Effective Marketing Begins with the Customer Read More »