blog Archives - Black Ink

YOUR BUSINESS STORY SHOULD OFFER INSPIRATION, TRANSFORMATION, AND IMPACT

Every successful business has one thing in common–a compelling story that sells more than just a product; it sells a transformation. Think about your customers. They aren’t just buying what you offer; they’re investing in the change you promise—whether it’s more time, better health, greater confidence, or unimaginable growth. But here’s the catch—your story has …

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How to Make the Media Love You in 2025

blog, Winner's Circle / By MargotBlack

Happy Valentine’s Day. I don’t usually send out newsletter on Friday’s however it’s Valentine’s Day and making the media love you is a topic I personally adore. If you want to make waves in 2025 and secure your spot in the spotlight, you’ve got to know how to play the media game, and make the …

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Pick Your PR Superpower – Which Strategy Works for You?

blog, Winner's Circle / By MargotBlack

How to Power Up Your Path to PR Success Whether you’re building a brand from scratch or looking to amplify your visibility, one thing is clear—your PR strategy matters. And nothing is more powerful in helping you and your business build authority in the marketplace than third-party media credibility. But which approach is right for …

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How to Build Your Brand Community

blog, Winner's Circle / By MargotBlack

The Truth About Brand Communities (and How to Best Build Yours) Have you thought about what brings people together? Real connection and strong communities don’t form by accident—they’re carefully crafted with purpose. After witnessing the importance of community during turbulent times, like the recent fires in Los Angeles, it’s clear that building a thriving …

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5 Essential Things to Focus on in 2025 for Maximum Success

blog, Winner's Circle / By MargotBlack

Hello *|FNAME|*, 2025 is just around the corner—which means it’s time to make sure your business is ready to stand out, thrive, and grow in the new year. From publicity pitches and marketing trends to social media must-dos, here are 5 key areas to focus your energy on for you and your business in 2025 …

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7 SCARY MEDIA & MESSAGING MISTAKES TO AVOID

blog, Winner's Circle / By MargotBlack

In today’s fast-paced media landscape, standing out is essential for success. Yet, many fall into the trap of common media and messaging missteps. Let’s ensure you’re not one of them. Today, in honor of Halloween I’m unraveling the 7 Scary Media and Messaging Mistakes to Avoid to help you sharpen your media strategy and enhance …

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Winning with Visibility

blog, Winner's Circle / By MargotBlack

Welcome to the Power of Media Exposure In the fast-paced world of business, standing out amidst the noise is critical. At Black Ink PR, we believe in the power of media results to transform your brand’s visibility and amplify your expertise. Today, we want to share an inspiring success story that demonstrates the impact …

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I’m with the Brand

blog, Winner's Circle / By MargotBlack

3 Essential Elements of Successful Business Branding Branding is a crucial part of growing and maintaining a successful business. Most of the time, people choose a product or a business because of the brand. And when choosing to spend more money on a product, it’s almost always because of the brand promise. Building a …

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Own Your Story for Business Success

blog, Winner's Circle / By MargotBlack

In a world crowded with noise, how do you ensure your business stands out? The answer is simple yet profound—own your own story. Publicity is the perfect tool to take control of your narrative. If you don’t own your story, someone else will, and it might not be the story you want them to tell …

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Five Reasons Why You Need to Leave Your Gate Open

blog, Winner's Circle / By MargotBlack

– And Unlock New Opportunities for Your Business We all strive to create memorable experiences for our customers, but sometimes the simplest gestures can have the most profound impact. On a recent family vacation in Ibiza, we found ourselves looking for a place to eat dinner one night. We happened to wander past the …

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YOUR BUSINESS STORY SHOULD OFFER INSPIRATION, TRANSFORMATION, AND IMPACT

How to Make the Media Love You in 2025

Pick Your PR Superpower – Which Strategy Works for You?

How to Build Your Brand Community

5 Essential Things to Focus on in 2025 for Maximum Success

7 SCARY MEDIA & MESSAGING MISTAKES TO AVOID

Winning with Visibility

I’m with the Brand

Own Your Story for Business Success

Five Reasons Why You Need to Leave Your Gate Open

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