HOW TO STEP BOLDLY INTO AI SEARCH Elevate Your Content, Amplify Your Impact Your opportunity to lead is here. The age of AI search isn’t on the horizon—it’s happening now, and it’s redefining what influence and visibility look like. You have the power to shape your brand’s future by understanding and harnessing these changes. …
THE SPOTLIGHT IS WAITING FOR YOU The next six months could change everything for your business. Have you ever seen a competitor featured in the media and felt that pang of “that should be me”? You’ve built something remarkable, and you have a story worth telling. The only missing piece is getting that story …
Actionable strategies, seasonal insights, and why good news is the hottest pitch right now. Your Monthly Guide to Mastering Your Media In a news cycle that never sleeps, the rules of PR are shifting faster than ever. From the rise of niche micro news sites to the dominance of short-form video, and the surprising …
Exciting News! I’m beyond thrilled to share a personal milestone in my professional journey—I’ve officially earned my Accreditation in Public Relations (APR) with PRSA (Public Relations Society of America)! Did you know only 2% of industry professionals achieve this level of expertise? It’s an honor to now be part of this incredible group, committed to …
Every successful business has one thing in common–a compelling story that sells more than just a product; it sells a transformation. Think about your customers. They aren’t just buying what you offer; they’re investing in the change you promise—whether it’s more time, better health, greater confidence, or unimaginable growth. But here’s the catch—your story has …
YOUR BUSINESS STORY SHOULD OFFER INSPIRATION, TRANSFORMATION, AND IMPACT Read More »
Happy Valentine’s Day. I don’t usually send out newsletter on Friday’s however it’s Valentine’s Day and making the media love you is a topic I personally adore. If you want to make waves in 2025 and secure your spot in the spotlight, you’ve got to know how to play the media game, and make the …
How to Power Up Your Path to PR Success Whether you’re building a brand from scratch or looking to amplify your visibility, one thing is clear—your PR strategy matters. And nothing is more powerful in helping you and your business build authority in the marketplace than third-party media credibility. But which approach is right for …
Pick Your PR Superpower – Which Strategy Works for You? Read More »
The Truth About Brand Communities (and How to Best Build Yours) Have you thought about what brings people together? Real connection and strong communities don’t form by accident—they’re carefully crafted with purpose. After witnessing the importance of community during turbulent times, like the recent fires in Los Angeles, it’s clear that building a thriving …
Hello *|FNAME|*, 2025 is just around the corner—which means it’s time to make sure your business is ready to stand out, thrive, and grow in the new year. From publicity pitches and marketing trends to social media must-dos, here are 5 key areas to focus your energy on for you and your business in 2025 …
5 Essential Things to Focus on in 2025 for Maximum Success Read More »
In today’s fast-paced media landscape, standing out is essential for success. Yet, many fall into the trap of common media and messaging missteps. Let’s ensure you’re not one of them. Today, in honor of Halloween I’m unraveling the 7 Scary Media and Messaging Mistakes to Avoid to help you sharpen your media strategy and enhance …
