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Ottinger Employment Attorneys Sues San Francisco-based Optimizely, Inc. for Racially Based Disparate Treatment, Retaliation, Violation of Whistleblower Protection and Failure to Pay Wages

New Revolutionary Scar Healing Cream SKINUVA™ from Dr. Christopher Zoumalan for new scars

PR, Marketing and Social: How Do You Keep the Love Alive?

PR, MARKETING AND SOCIAL: HOW DO YOU KEEP THE LOVE ALIVE? PR, marketing and social media is not just a labor of love, it\’s a long-term commitment to a relationship with your audience. What do I mean by that on this most romantic of days? Simple. If you love your audience, they will love …

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In Praise of the Art of Marketing

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IN PRAISE OF THE ART OF MARKETING I truly believe that marketing is a form of love. It is an art form that can bring joy, a huge sense of achievement and extraordinary results in business. Marketing in its purest sense speaks to humanity one-to-one in a way that it reaches many. It is so …

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Why Make A Wish When You Can Make A Plan

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WHY MAKE A WISH WHEN YOU CAN MAKE A PLAN Dear Beautiful People, I want you to succeed in 2019. However, I cannot believe how many times I meet people without any plan. As founding father Benjamin Franklin famously said: “If you fail to plan, you are planning to fail.” There is an epidemic of …

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How to Make the Media Love You: More Good Stuff You Need to Know

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HOW TO MAKE THE MEDIA LOVE YOU More Good Stuff You Need to Know There\’s nothing more intoxicating to the media than someone who has a powerful message, a strong brand and great delivery. You never want to miss an opportunity when the media shoot their cupid\’s arrow in your direction so it\’s up to …

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Wrapping Up the PR and Marketing Year and Planning Ahead

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WRAPPING UP THE PR & MARKETING YEAR AND PLANNING AHEAD How do you wrap up your business year and start planning for next year’s marketing and public relations campaigns? I’d say give yourself a break and start with your successes. Celebrate the positives and aim to improve upon the negatives. Many people start with where …

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Master Marketer Research Tips to Increase Your Survey\’s Response Rate

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Survey Says – Market research surveys are an invaluable tool to grow your business. Have you used one recently? When used effectively, market surveys can help you understand your current customers and find new ones, or new ways to serve existing ones. Done well, they are golden. Unfortunately, the effectiveness of a survey is largely dependent …

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8 Questions Every Potential Client Should Ask Their Publicist

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Before you hire a publicist, you really need to know what to ask them in order to make a good decision. Sometimes, the person in charge of the hiring decision has little or no experience with public relations or marketing teams (which is normal, and hence they have a need to hire one). We\’ve …

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Ottinger Employment Attorneys Sues San Francisco-based Optimizely, Inc. for Racially Based Disparate Treatment, Retaliation, Violation of Whistleblower Protection and Failure to Pay Wages

New Revolutionary Scar Healing Cream SKINUVA™ from Dr. Christopher Zoumalan for new scars

In Praise of the Art of Marketing

Why Make A Wish When You Can Make A Plan

How to Make the Media Love You: More Good Stuff You Need to Know

Wrapping Up the PR and Marketing Year and Planning Ahead

Master Marketer Research Tips to Increase Your Survey\’s Response Rate

8 Questions Every Potential Client Should Ask Their Publicist

Brand New: Liberal Leggings that Make Your Political Point

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