Happy Valentine’s Day. I don’t usually send out newsletter on Friday’s however it’s Valentine’s Day and making the media love you is a topic I personally adore. If you want to make waves in 2025 and secure your spot in the spotlight, you’ve got to know how to play the media game, and make the …
How to Power Up Your Path to PR Success Whether you’re building a brand from scratch or looking to amplify your visibility, one thing is clear—your PR strategy matters. And nothing is more powerful in helping you and your business build authority in the marketplace than third-party media credibility. But which approach is right for …
Pick Your PR Superpower – Which Strategy Works for You? Read More »
The Truth About Brand Communities (and How to Best Build Yours) Have you thought about what brings people together? Real connection and strong communities don’t form by accident—they’re carefully crafted with purpose. After witnessing the importance of community during turbulent times, like the recent fires in Los Angeles, it’s clear that building a thriving …
Hello *|FNAME|*, 2025 is just around the corner—which means it’s time to make sure your business is ready to stand out, thrive, and grow in the new year. From publicity pitches and marketing trends to social media must-dos, here are 5 key areas to focus your energy on for you and your business in 2025 …
5 Essential Things to Focus on in 2025 for Maximum Success Read More »
In today’s fast-paced media landscape, standing out is essential for success. Yet, many fall into the trap of common media and messaging missteps. Let’s ensure you’re not one of them. Today, in honor of Halloween I’m unraveling the 7 Scary Media and Messaging Mistakes to Avoid to help you sharpen your media strategy and enhance …
Welcome to the Power of Media Exposure In the fast-paced world of business, standing out amidst the noise is critical. At Black Ink PR, we believe in the power of media results to transform your brand’s visibility and amplify your expertise. Today, we want to share an inspiring success story that demonstrates the impact …
3 Essential Elements of Successful Business Branding Branding is a crucial part of growing and maintaining a successful business. Most of the time, people choose a product or a business because of the brand. And when choosing to spend more money on a product, it’s almost always because of the brand promise. Building a …
In a world crowded with noise, how do you ensure your business stands out? The answer is simple yet profound—own your own story. Publicity is the perfect tool to take control of your narrative. If you don’t own your story, someone else will, and it might not be the story you want them to tell …
Black Ink Founder and CEO Margot Black is excited to be included in this article by Michael Toebe in Communication Intelligence Magazine that discusses a hiring approach that works for Meta CEO Mark Zuckerberg. She’s a big fan of deep focus and appreciate Zuckerberg’s affinity for the same. Read the story
– And Unlock New Opportunities for Your Business We all strive to create memorable experiences for our customers, but sometimes the simplest gestures can have the most profound impact. On a recent family vacation in Ibiza, we found ourselves looking for a place to eat dinner one night. We happened to wander past the …
Five Reasons Why You Need to Leave Your Gate Open Read More »
