Winner's Circle Archives - Page 3 of 3

How a Brand Turned a Legal Lemon into Lemonade Where Wit and Branding Collide

This issue of our newsletter brings you an anecdote of marketing ingenuity and offers a sip of creative inspiration that might just quench your thirst for out-of-the-box thinking. Our narrative unfurls around a recent product launch with a story so captivating; it’s bound to energize your marketing strategies. Liquid Death’s Unconventional Twist A refreshing …

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Free dessert – What\’s yours?

Leave a Comment / Winner's Circle / By MargotBlack

My husband’s family loves this little Italian restaurant in the Valley. It’s non-descript, average sized sign, and the first time I walked in I realized I’d been passing it by for years. But not my husband’s clan. They love it. And have been returning for generations. And bringing everyone they know. What makes it so …

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How NETFLIX Has Influenced Marketing

Leave a Comment / Winner's Circle / By MargotBlack

How NETFLIX Has Influenced Marketing When it comes to modern viewing habits everybody gets what they want, when they want it. Netflix has made immediate gratification possible and that\’s where your marketing needs to be. People should to be able to connect with you while wearing their pajamas from the comfort of their couch, …

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Why Imaginary People Don\’t Buy

Leave a Comment / Winner's Circle / By MargotBlack

WHY IMAGINARY PEOPLE DON\’T BUY Marketing works well when it\’s targeted, but you need know who you are selling to. For that to happen every business needs to know their customer avatar. But what is that exactly? Customer Avatar An avatar is a representation of a person who is real and has real problems that …

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Here\’s How to Market When You\’re Busy – Key to Success

Leave a Comment / Winner's Circle / By MargotBlack

NO-ONE EVER GOES TO THE EMPTY RESTAURANT. Why You Need to Market When You\’re Busy The biggest key to business success is to market when you\’re busy. So when people tell me they are too busy to market I know they are doomed. Either you\’re doing it yourself or you\’re giving it to someone else …

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5 Social Media Marketing Tips for Travel Businesses

Leave a Comment / Winner's Circle / By MargotBlack

5 Social Media Travel Marketing Tips for Businesses Being involved with a particularly socially orientated industry, travel inspired companies can enjoy great rewards from adopting a carefully planned social media travel marketing strategy. Today, the vast majority of people turn to the Internet when it comes to planning their holidays. Consumers invariably look at things …

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How To Make The Media Love You

Leave a Comment / Winner's Circle / By admin

HOW TO MAKE THE MEDIA LOVE YOU The name Bill Gates might not immediately conjure up a vision of chocolate-shaped hearts and flowers but you should love him for this one quote, if nothing else: “If I were down to my last dollar, I would spend it on public relations”. Has the Microsoft …

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Get Your Funny On! Marketing Lessons We Can Learn from Comedians

Leave a Comment / Winner's Circle / By admin

GET YOUR FUNNY ON! MARKETING LESSONS WE CAN LEARN FROM COMEDIANS Comedians are fast becoming the biggest entrepreneurs in the world. When Louis C.K decided to cut out Ticketmaster and sell his own tour tickets, and then offer his new comedy special as a pay-per-view event via his website, he went from stand-up artist to …

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What Do You Want Your Buyers to Believe?

Leave a Comment / Winner's Circle / By admin

WHAT DO YOU WANT YOUR BUYERS TO BELIEVE? If you want to get under the skin of your clients, don\’t be generic with the message you are sending out to the world. Think about what you are selling. And think about what others sell, and how they sell it. Volvo doesn\’t just sell cars, it sells …

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Winner’s Circle

How a Brand Turned a Legal Lemon into Lemonade Where Wit and Branding Collide

Free dessert – What\’s yours?

How NETFLIX Has Influenced Marketing

Why Imaginary People Don\’t Buy

Here\’s How to Market When You\’re Busy – Key to Success

How To Make The Media Love You

Get Your Funny On! Marketing Lessons We Can Learn from Comedians

What Do You Want Your Buyers to Believe?

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