FIVE SATISFYING – AND DOABLE – NEW YEAR RESOLUTIONS YOUR BUSINESS NEEDS RIGHT NOW! New Year resolutions suck, right? Let\’s get real, you are never going to learn how to play the violin. But when it comes to business, reflecting on what\’s been and then setting out your goals for the coming year is not …
Five Satisfying – and Doable – New Year Resolutions Your Business Needs Right Now! Read More »
SOCIAL MEDIA SELLING:THINK YOU\’RE NOT SELLING? THINK AGAIN I hear this a lot: “Why do I have to interact on social media? It\’s not making me any money.” Sure, you may not be making immediate or apparent direct sales over Twitter, Facebook or any other online platform you use but that doesn\’t mean you\’re …
Social Media Selling: Think You\’re Not Selling? Think Again Read More »
LESSONS FROM KATHY GRIFFIN: FORGET KNOCKING ON DOORS, WHERE\’S YOUR SIDE WINDOW? It took the comedian Kathy Griffin a long time to find success. She knocked on hundreds of showbiz doors until in her own words, she found \’the side window\’ and phenomenal success followed. Until then, no matter how hard she tried, as …
Lessons From Kathy Griffin: Forget Kkocking On Doors, Where\’s Your Side Window? Read More »
Los Angeles, CA, Nov. 6, 2014– Scott Thomas Interior Design, a producer of electric and eclectic original designs for all styles of homes and workplaces, today announced its principal designer, Scott Thomas, has been named a Featured HGTV.com Designer… Read More
HASHTAG HARMONY: FIVE RULES TO MAKE YOUR HASHTAGS SING Social media is now so slick and sassy that the once humble hashtag has become a powerful marketing tool. Every media platform now uses hashtags to engage their audience because a well planned hashtag campaign can take an idea that is good in its inception, and …
Hashtag Harmony: Five Rules to Make Your Hashtags Sing Read More »
HOW TO NAIL THE CUSTOMER EXPERIENCE: Making the people who pay you money feel good about spending it. Recently, I had an experience that made me take a long hard look at the essence of customer experience, and what as business-owners, we want our clients to feel when they interact with us. I would hope …
How To Nail The Customer Experience and Have People Happy To Pay You Read More »
WHY GREAT VISUALS ATTRACT QUALITY WRITERS I need writers, and you need writers – especially the good ones. Writers pitch to me after I send out a media alert inviting them to join a press tour or attend a prestigious event. They outline all the reasons why I should include them, then it\’s then up …
WHY YOUR PITCH IS A BITCH (AND HOW TO FIX IT), A PUBLICIST SPILLS SECRETS I love working with writers. I\’ve built up many wonderful and fruitful relationships with journalists and bloggers over the years, and it\’s always a joy for me to see their brilliant work in print, knowing I had something to …
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