Aug 2021
FREE DESSERT – WHAT’S YOURS? My husband’s family loves this little Italian restaurant in the Valley. It’s non-descript, average sized sign, and the first time I walked in I realized I’d been passing it by for years. But not my husband’s clan. They love it. And have been returning for generations. And bringing everyone they know. What makes it so special? The owner. He stands at the door and greets
Survey Says – Market research surveys are an invaluable tool to grow your business. Have you used one recently? When used effectively, market surveys can help you understand your current customers and find new ones, or new ways to serve existing ones. Done well, they are golden. Unfortunately, the effectiveness of a survey is largely dependent on its response rate. If too few people respond to your survey, the resulting data
Dec 2016
YOUR MOST POWERFUL MARKETING TOOL IS $3 So many people are underutilizing the cheapest tool for a marketing strategy that guarantees the best results. Sure as spring follows winter, your business has seasons, holidays and cycles– if for no other reason than your customers and suppliers do. How to best get in synch with your business’ seasons to drive publicity, marketing and sales? You can probably even find it
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