Pitching

6 Features of a Successful Content Marketing Campaign

  Content marketing has long been an effective strategy for building leads, developing prospects, and making sales. The strategy is an established one from startups to blue chips, primarily because it has been proven to work. A successful content marketing campaign can help to establish stories, concepts, and brand values in the eyes of consumers, …

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Why Your Pitch is a Bitch (And How to Fix It), A Publicist Spills Secrets

  WHY YOUR PITCH IS A BITCH (AND HOW TO FIX IT), A PUBLICIST SPILLS SECRETS I love working with writers. I\’ve built up many wonderful and fruitful relationships with journalists and bloggers over the years, and it\’s always a joy for me to see their brilliant work in print, knowing I had something to …

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