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Huge TV Publicity Win, Here’s How to Get Yours (behind the scenes breakdown)

Spotlight Newsletter – Black Ink PR Client Win (Behind the Scenes) Featuring Our Latest Success Story: Road 2 College’s TV Triumph We’re thrilled to share a milestone moment for one of our esteemed clients, Debbie Schwartz, founder of Road2College.com. Debbie recently made a significant splash on national television as the featured expert on The Dr. Phil Show, in …

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The Key to Your Marketing Kingdom

5 Tips for a Powerful Publicity Campaign

I’m With the Brand (Common brand identity mistakes and how to avoid them)

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I’M WITH THE BRAND (Common Brand Identity Mistakes and How to Avoid Them) If you\’re like most business owners, you\’ve probably spent a lot of time and energy coming up with a great brand name for your business. But have you given much thought to your brand\’s overall look and feel? If not, you may …

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Five Rules for Product Launches on Social Media

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Five Rules for Product Launches on Social Media As well as being an excellent way to keep in touch with friends and family, social media is an incredible marketing platform. From major brands to micro-businesses and power users, thousands of social media presences have been born out of intelligent marketing. These presences have gradually been …

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A Winning Press Release – the Ultimate Guide to Getting It Right

The 5 Most Effective Lead Generation Strategies

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The 5 Most Effective Lead Generation Strategies Generating leads for a business is essential for growth. However, it can be difficult to know which lead generation strategy is best for your company. There are many ways to generate leads, especially online. The key is finding what works best for your business. Content Marketing Content marketing …

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MARKETING PSYCHOLOGY

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MARKETING PSYCHOLOGY: 4 Tactics to Make Customers Sell Themselves Implementing sales tactics based on psychological principles doesn’t mean using deceptive or dishonest means to somehow trick your prospects into making a purchase. Instead, it focuses on taking note of certain sentiments and biases that may influence consumer buying decisions. There are countless ways to incorporate …

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Huge TV Publicity Win, Here’s How to Get Yours (behind the scenes breakdown)

The Key to Your Marketing Kingdom

5 Tips for a Powerful Publicity Campaign

I’m With the Brand (Common brand identity mistakes and how to avoid them)

A Winning Press Release – the Ultimate Guide to Getting It Right

The 5 Most Effective Lead Generation Strategies

MARKETING PSYCHOLOGY

Lemonade Stand Lessons You Can Still Count On

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